About Lumora
Lumora started as an internal tool our founders built to stop doing the same busywork every week. Today, more than 1,200 teams use it to give their people time back.

02
The origin
It started with a to-do list nobody wanted to own
Before Lumora, our founders led operations and engineering teams at fast-growing startups. Every team had the same problem: a long list of small, repetitive tasks that someone had to remember to do every single day.
The work was never hard. It was invisible until it went wrong, it lived in one person’s head, and it grew with every new customer. Hiring didn’t fix it. Another dashboard didn’t fix it. What helped was handing the work to something that never forgets.
So we built the first version of Lumora: describe the work in plain English, let an AI agent do it, and flag anything it isn’t sure about. It turned out almost every team had the same list, and the same need.
03
The road so far
Four years, one simple idea
2022
Three founders, one shared frustration
Lumora starts as an internal tool built to take one recurring task off the team’s plate.
2023
First ten customers, all by referral
The tool leaves the building. Every early customer came from someone who had used it at a previous job.
2024
Plain-English agents launch
Building an agent becomes as simple as describing the job in a sentence. Adoption triples.
2025
Approvals and the activity log
Human approvals and a full record of every action arrive, and Lumora clears its first enterprise security reviews.
2026
1,200+ teams, 80+ integrations
Still fully remote, still shipping every week, and still making AI simple enough for any team to use.
04
What we believe
The principles behind how Lumora is built
01
Flag it, don’t fake it
When an agent isn’t confident, it says so and asks a person. It never quietly guesses and hopes nobody notices.
02
Plain English, not flowcharts
If a task can’t be explained in one sentence to a new teammate, it’s too complicated, for them and for us.
03
Every action is accountable
AI without a record is just a different kind of chaos. Everything an agent does is logged and explainable.
04
Reliable where it counts
Nobody wants a surprising billing system or a creative audit log. We save the ambition for the parts that deserve it.
05
The team
Built by people who’ve done the job
Our team has run sales, support, finance, and engineering teams, so we build for the problems we lived through ourselves.
Zara Mensah
Co-founder & CEO
Luca Moretti
Co-founder & CTO
Hanna Lindqvist
Co-founder & Head of Product
Ethan Brooks
VP of Engineering
Clara Dubois
Head of Customer Success
Kenji Watanabe
Head of Growth
…and 37 more teammates across four time zones.
Give your team its time back.
Start your 14-day free trial. No credit card required, and most teams launch their first agent in under 10 minutes.
Lumora
The AI workspace that gives your team its time back.





